I wrote an article some years ago titled “How your vision and mission will lead you to freedom”. It was republished in the Australian Businesswomen’s Network’s eNewsletter last week.
I wrote the article for traditional brick and mortar business however re-reading it last week I started thinking how it applied to home based business. Please take a minute to read it.
The first question I asked in the article was “Is your business giving you the life you want?” Most people go into a home based business for the lifestyle but find themselves working long hours often for little reward. They frequently get caught up in thinking they have to do it all themselves.
My article is basically broken into 3 components:
- Building a business which provides freedom for you
- Creating a high performance team
- Know the rules
Let’s look at each of those for a home based business.
Building a business which provides freedom for you
The first step is to have a vision. A vision is what your business is going to achieve. It must be measurable and have a point of completion. For example it might be “to be earning a six figure income by December 2011 across multiple streams of income.”
There must also be a Mission, the passion and strategies that will drive the Vision. A Mission describes how the business will reach the Vision. It is measurable by the customer and is ongoing, even after the Vision has been attained. An example could be “To give outstanding customer service and ad value in all we do. To be transparent and authentic and operate with integrity.”
Creating a High Performance Team
In a traditional business or corporate we would be referring to the team as our employees. If we do not have employees in our home based business who is our team?
If we are building a MLM business there will of course be our business partners. We should share our vision and mission with these people and enroll them in being aligned with us.
Online we all have our communities, our tribes with whom we syndicate and troubleshoot. Many of us use virtual assistance or outsource various functions. We have our accountants, bookkeepers and others that make up our team. Who is on your team and are you aligned?
No one can do it alone. To be successful we must know how to build teams.
Know the Rules
In my original article I was referring to employees, knowing their role, the rules of the game and having a performance agreement. I also said the owners/leaders of the company needed to be free to work “on the business, rather than in it”.
So let’s translate this into a home based business.
I have personally struggled with this since I started to work from home. Coming from a role as a CEO where I had a full time personal assistant and 25+ other staff, who was I going to delegate to now? You see I have spent far too many years with Robert Kiyosaki’s voice in my head to have “S” mentality (meaning I have to do it all myself). If you do not know what I am referring to please read Robert Kiyosaki’s book The Cashflow Quadrant™. It is essential reading in my opinion.
This is the conclusion I have reached on the subject.
- I do have to work in my business right now
- I also have to work on it
Both are critical.
I outsource tasks so I can work on my business. The outsourcing organization I use documents the tasks they perform and I get a written confirmation. The rules are clear.
In our MLM businesses we must have systems that train our team and are easily duplicated. People need to know what to do and how to do it.
So in conclusion the more I thought about the topic and knowing the rules, the more I could see what I had learned in traditional business does apply to my home based business.
Please leave me your comments below. Do you have a Vision and Mission for your Business? Who is on your team? Do you have time set aside for working “on” you business?