Do what you love in your business.
I am referring to playing to your strengths and not trying to improve the things you consider your weaknesses. If there is part of your business you do not enjoy have you thought of outsourcing it?
In the era I grew up in I was taught I had to improve on the things I was not good at. I think there are times we need to do that but mostly I have learned I would prefer to do the things I enjoy doing.
When I was in year ten at high school we used to have examinations at the end of the year called our Junior Certificate. I was pretty good at most of the academic subjects I was taking and Maths was always my strength. The one subject I struggled with and disliked was art (painting to e specific).
So in the lead up to the exams I spent more time on trying to be a better artist than I did on my other subjects. The result was I passed art but my other subjects had lower marks than I expected. My maths was not my usual very high mark. In reflection now I think this was just crazy.
Another example from school was I disliked with a passion physics and chemistry. Therefore I decided to drop it from my studies. My school lectured me that because they said I was good at Maths so should be good at these sciences. The fact was I had zero interest in them so why should I do them?
For a very long time in my working life I carried over this type of thinking trying to improve the things I was not good at.
Gradually though over time and by doing many different personality and other profiles, I started to change this and take on the mantra of do what you love.
Do what you love in the corporate world
I think it is perhaps easier when we are part of a large organization to do what we love and play to our strengths. For example I dislike anything technical. In larger businesses when I had a problem with my computer or could not figure something out I simply called someone from IT.
I also had a PA for many years of my life so it made it easier for me to shine in the areas I was good at.
Do what you love in your home based business
When I started my home based business I did not have an IT department to call on at will. Also I was building an internet business so clearly I needed to learn some basic skills …. and I did.
In our home based business we usually start out having to do it all. There is no accounts department or IT department. We have to be those plus marketer, sales person, sometime product creator and so the list goes on.
So you may ask how do you do what you love in your home based business?
Answer is Outsource.
Now I know often when we start we do not have the funds to outsource BUT how much does it cost you really in trying to figure out how to do things that are not really your strengths?
You cannot do it all by yourself if you aspire to build a business.
Sure you can become self employed and do it all yourself but that is not building a business.
If you have not read The Cashflow Quadrant by Robert Kiyosaki I suggest you do. Or at least read my post on his definition of self employed and business. You can find it here at Understanding the Cashflow Quadrant.
This is not a stupid question because too often people have forgotten what makes their heart sing. There are numerous personality tests, tests to see how you instinctively solve problems and other profiling resources that can help you.
Another thing you can do is have a session with a life coach. They are trained to help you identify your true passions.
Please let me know what you think of this post Do what you Love. What was your experience at school? Did you grow up being told to improve certain things?
Do you outsource now? Do you know which parts of your business you love and which you do not?
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