The company has enjoyed amazing growth during that time.
When you really look at the evolution of Empower Network I am sure you will agree the story is quite remarkable.
There are many lessons from these three years that can be helpful for anyone growing a business.
Many company owners would have given up at the first challenges they faced but not David Wood and David Sharpe.
Empower Network has evolved once again and this week marks another tweak in direction for the company. The company continues to evolve and mature.
First things first – what is Empower Network?
Many people think of Empower Network as a blogging company, mainly as that is how it was positioned when the company started.
There are people in Empower Network who do not use the blog as it is just one product of the many that the company offers.
Empower Network is a transformational company.
It is all about the people.
The name came from the idea of “empowering people”
The products are a mixture of internet marketing training, offline marketing training and personal development.
The company was started by David Wood and David Sharpe. Due to ill-health David Sharpe has stepped down and now David Wood owns the company and has a very strong corporate team.
Is Empower Network a Network Marketing Company?
In essence yes it is a network marketing company.
It has some features of an affiliate marketing company and for a long time I thought it was a hybrid between the two.
I understand that the regulators have classified it as Network Marketing.
You do not need to be an affiliate to use the products and you can be part of another Network Marketing deal and also belong to Empower Network.
History and Lessons Learned
There were many challenges in the early days of Empower Network.
The two Dave’s had never run a company before and there were numerous learning experiences. They persevered and overcame the challenges one by one.
They had gathered a core group of leaders who stuck by them and this is an example of the importance of relationships in business. You need to have people around you have got your back.
When the company started they offered 100% commissions on all their products.
This resulted in many people using money as their main marketing thrust which did not create the most professional of images.
The products now offer between 50 – 100% commissions and the affiliates marketing has changed.
It takes time to change perceptions in the marketplace and a lesson here is to really think about how you want to be positioned.
Present day and the Future
Empower Network has a strong corporate team lead by CEO Jonathan Cronstedt which includes a compliance team.
Empower Network has come a long way in just under 3 years.
They are expanding their product range to include products that will appeal to a wider audience than just EN affiliates.
This week is launch week for a new product called Top Producer Formula.
The product is the first to be launched for the entire Network Marketing industry.
Top Producer Formula
David Wood has created this product. He has been the top producer of four network marketing companies prior to starting Empower Network.
The product is designed to teach anyone how to be a top producer.
Dave was once homeless, broke, and living in a 1996 green dodge caravan on the north shore of Oahu Hawaii… to…..
… Dave now has a team of over 300,000 customers, 40,000 affiliates, and has paid them over $130,000,000 in commission. (results not typical you can see income disclosure here)
Top Producer Formula itself is available at a discounted price until Saturday 23rd August. If you are reading this after that date you will still be able to purchase the product for the full price.
The launch is kicking off with a live webcast on Saturday 23rd August. You can get details here . I encourage you to learn from the master recruiter.
Top Producer Formula is for anyone who is in affiliate marketing, direct sales, real-estate, insurance, retail or anything that requires a sale before you get paid.
That is a little about the new product and an update of Empower Network.
Please leave me your comments below and if you have questions please ask me. And please share this post with your friends.
Make it a great day.